It’s official, Amazon’s October Prime Day sale, Prime Big Deal Days, is happening on October 8th and 9th. This two-day mega sale is exclusive to Prime members, offering 48 hours of discounts on a wide range of products, including tech, home essentials, and more, as holiday shopping kicks off early.
This is a major opportunity for Amazon sellers to increase sales and reach new customers. As the event nears, it’s important to ensure your inventory and pricing are in tip-top shape. Whether you’re selling exclusively on Amazon or across multiple channels, Sellbrite’s tools can help you handle the surge in demand.
Here are some key steps to get ready:
1. Check and Restock Your Amazon Inventory
Prime Big Deal Days can bring a rush of orders, so your inventory needs to be well-stocked. Sellbrite’s Low Stock Report gives you a quick overview of items running low. You set the “low stock” threshold, export the report, and ensure your top-selling products are ready for the spike in demand.
2. Use Sellbrite’s Pricing Tools for Prime Day Deals
Pricing is key, as shoppers expect discounts. With Sellbrite’s pricing tools, you can adjust prices across your Amazon listings in bulk. Use Amazon Pricing Templates to save time and set lower prices that will display the discount price as a sale, giving customers a clearer sense of the deal they’re getting.
Alternatively, Price Sync allows you adjust the pricing for all of your Amazon listings, either by a percentage or dollar amount. However, using Price Sync won’t display the original price and the sale price.
3. Verify Your Amazon Listings Are Linked
Make sure all your Amazon listings are correctly linked in Sellbrite. Linking ensures that your inventory and pricing data syncs accurately. When listings are unlinked, your sale prices won’t sync and be visible to customers. What’s worse, you’ll be vulnerable to overselling or showing items as out of stock when they’re available for sale.
