Photo credit to Flickr user Frances Parker Last week, a long lost relative called me. He’d heard I make a living selling things online, and he’s just about to start his own internet-based business. The things I said during the call are the same things I say to anyone who approaches me looking for a […]
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Photo credit to Flickr user baloochester This isn’t the first post I’ve written about retargeting ads, but as I’ve worked with this form of marketing more and more, I’ve gradually worked out what does and doesn’t work. I want to give you my five pro tips for retargeting, which I truly believe will help you
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Photo credit to Flickr user nasamarshall One of the most important things to do in business is to validate your ideas. Validating an idea is the process of putting your idea into practice and assessing whether or not it’s a viable business opportunity. While a lot of business owners don’t bother validating their idea, it’s
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In the world of ecommerce, it’s imperative to spend time effectively so you can keep the trains of your business running. The 24 hours we have each day just never seem to be enough. If you don’t spend your time doing tasks that really matter, it’s not difficult to see how your ecommerce business may
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Since writing about my subscription box business on the Sellbrite blog, I’ve had a few emails from people asking me if their ideas are good. While I’m flattered that people care so much about my opinion to hunt down my contact information and get in touch, I feel slightly unqualified to start offering out advice
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Over the last month or so I began mentioning my next venture, which is a monthly ecommerce subscription business. The product is a monthly curated box of goods in the nail care space, with which I have experience, and about which I’ve written a good bit on the ecommerce blog. The box launched earlier this
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Photo credit to Flickr user 34654941 I’m a huge fan of multichannel selling, and I have been from day one of my ecommerce career. There is a lot of merit in starting a website and building a foundation for your own sales and brand, but there’s also merit in using multiple sales channels, including third
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Photo credit to Flickr user Dennis Bosman I’ve been writing for the Ecommerce Blog for well over a year now – and in all that time I’ve never really dug deep into the importance of inventory management. I think now’s the time to tackle the issue – because if you don’t get inventory management
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Photo credit to Flickr user vecdeal In my last post I talked about the increasingly popular ecommerce subscription business model. I mentioned that I’m in the process of helping myself to a slice of the subscription business pie – and I’ll discuss exactly what I’m working on in a later post. Today, however, I want
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Photo credit to Flickr user thomashawk I’ve been selling things over the Internet for longer than I care to think about. I started out selling used video games on eBay that I was able to procure cheap from local garage sales. Somehow I managed to wind up in the beauty industry – many years later…
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